Intigral Partners with “Orange” and TPAY MOBILE in Egypt Bringing unmatched entertainment offerings to a growing regional audience
TheRP
Intigral, the leading over the top (OTT) content provider in the MENA region, announces a strategic partnership with Orange Egypt, the fastest network in Egypt, to offer its subscribers access to world class Jawwy TV App. This expansion is being enabled by a strategic partnership with TPAY MOBILE, the Middle East and Africa’s leading digital payments platform.
Orange subscribers may benefit from an extended free trial of 30 days to the Jawwy TV App. The offer enables viewers to enjoy both linear TV and subscription video on demand (SVOD) offerings, with countless content titles across multiple genres including Western, Arabic, and Khaleeji series and movies, documentaries and lifestyle shows, as well as children’s content.
Subscribers are also able to watch over 50 free-to-air and encrypted channels that cater to the tastes and preferences of all family members, such as Rotana, MBC, National Geographic, FOX HD. Moreover, Jawwy TV’s extensive video on demand (VOD) library comprises Jawwy TV Exclusive movies, including the latest Egyptian movies as well as Jawwy TV’s exclusive original productions. Additionally, the app offers aggregated content from leading global content providers such as Fox+, StarzPlay, Cartoon Network, Wide Khaliji, and many more.
Markus Golder, CEO of Intigral described this step as another accomplishment for the company, stating: “We are delighted to delve into the Egyptian market through several fruitful collaborations, the latest being the strategic partnership with Orange, regarded as the country’s fastest internet network - an endeavor which will provide an invaluable opportunity for Jawwy TV to reach more audiences in MENA”
On his end Ahmed El Abd, Chief Commercial Officer at Orange Egypt commented on this partnership saying: “Orange is always keen on providing a unique experience to its customers by enlarging the digital content library and offering more titles & content access to its customers to reinvent the customer relationship and enriching their daily experience. With this new addition to our entertainment portfolio, Orange is bringing its customers access to 25,000 titles through this partnership & taking the digital customer experience a step further. Digitalization is now the new norm. Hence, availing a wide range of content and in cooperating with one of the leading content providers in the region is a very important step for Orange content strategy.
“We will continue in this path as we consider our customers’ convenience and satisfaction a top priority for Orange”. Added El Abd
To subscribe, Orange users can visit www.jawwy.tv or send an SMS with the word SUB JM to 5030
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About Intigral:
Intigral is a leading digital entertainment company in the MENA region and a subsidiary of stc group. It provides digital solutions via its “Jawwy TV” and “Dawri Plus” entertainment platforms.
Jawwy TV offers the latest movies, series, and top premium and free-to-air TV channels which can be accessed either via smart devices or at home via a special Jawwy Home box. The platform offers over 25,000+ videos that encompass top Arab and global productions including series and movies, in addition to a large library of exclusive and original entertainment content as well as movies brought to you immediately after their screening in theatres.
Through Jawwy TV, viewers can enjoy an exceptional experience watching various programs in HD without any breaks or advertisements. It also offers subtitles and dubbing in multiple languages. Jawwy TV streaming services can be enjoyed via the Jawwy Home device or through iOS and Android devices and Chromecast features.
Dawri Plus platform provides an interactive streaming service for football matches and other sports and is the highest-rated and most-watched TV channel in its category, thanks to a unique viewing experience that can be accessed anytime and anywhere.
About Orange:
Orange is one of the world’s leading telecommunications carriers with a turnover of €42 billion in 2019 and 143,000 employees as at 30 September 2020, of which 83,000 are in France. The Group has a total customer base of 257 million customers worldwide at 30 September 2020, including 212 million mobile customers and 21 million fixed broadband customers. The Group is present in 26 countries. Orange is also a leading provider of global IT and telecommunication services to multinational companies, under the brand Orange Business Services. In December 2019, the Group presented its new "Engage 2025" strategic plan, which, guided by social and environmental accountability, aims to reinvent its operator model. While accelerating in growth areas and placing data and AI at the heart of its innovation model, the Group will be an attractive and responsible employer, adapted to emerging professions.
Orange is listed on Euronext Paris (symbol ORA) and on the New York Stock Exchange (symbol ORAN).
For more information on the internet and on your mobile:
www.orange.com, www.orange-business.com or to follow us on Twitter: @orangegrouppr and @orange.
Orange and any other Orange product or service names included in this material are trademarks of Orange or Orange Brand Services Limited.
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